Beauty Influencers Reveal 3 Game-Changing Makeup Tips

Maybe you want to up your contouring game. Or perhaps you want to master the smokey eye. Whatever your makeup goal, social media’s best-loved beauty content creators can help you achieve it. 

Read on to discover makeup tips from some of our favorite bloggers, vloggers, and Instagram influencers.

1, Make your own perfect foundation shade

Can’t find the right foundation colour for your skin? 

Beauty influencer Huda Kattan recommends you buy one that’s slightly darker and one that’s slightly lighter. Then mix the two to achieve your perfect match.

The celebrated makeup artist, blogger, and entrepreneur now has over 48 million followers on Instagram. She’s been sharing beauty content for more than a decade, after quitting a miserable job in finance back in 2010.

Huda admits that buying two foundations might sound expensive. But it will last you longer. And it’s perfect for when the seasons change, as you can use more or less of one depending on your current level of sunkissed. 

2, Use up the makeup you have

Anna Newton, a Brighton-based beauty blogger, podcaster, and author, knows small changes can have a big impact on your beauty routine – and the planet.

In her list of sustainable beauty hacks, she encourages her fans to use up what they have in their makeup bag, rather than buying more.

“I think we’ve all come a long way since the heady days of multiple back-ups and 1897+ lipstick choices,” writes the award-winning content creator. 

Anna has over 497k subscribers on YouTube. And, according to Bloglovin, her blog is the 5th most popular in the lifestyle category. She’s collaborated with some big names in beauty, including Estée Lauder and Selfridges. 

Her eco-friendly tips don’t end with buying less. She also recommends opting for refillable products, to reduce plastic waste. And ditching single-use cotton pads for washable bamboo alternatives to remove your makeup. 

3, Experiment with new looks 

COVID restrictions are set to ease later this month (fingers crossed). So many of us are preparing for a return to the office. 

But before your working-from-home days come to an end, influencer Hayley Hall suggests experimenting with new makeup looks.

“If you’re a little shy when it comes to wearing bolder colours, more on-trend looks or generally trying new things, this is the time to embrace it wholeheartedly,” explains Hayley on her blog. 

“There’s no fear of wearing something to work and realising half way through the day you feel entirely uncomfortable. Wear that bold berry lip around the house to get used to how you look; embrace a heavy khol liner or cat flick so you can perfect your technique while you’re hanging out with yourself.”

Six-time winner of the ‘best beauty blog’ title, Hayley (a.k.a. The London Beauty Queen) has written thousands of posts and worked with countless brands in her time. 

She’s known for representing the thirty-something, curvy beauty consumer. And her 27.9k social media followers love her straight talking style.

Want to share your own makeup tips?

If you love creating beauty content and sharing makeup tips with your followers, why not get paid to do it? 

Create your own SoSpoilt page for free today. Sell content subscriptions, chats, and messages directly to your online fans on your page. Or connect with brands in our network looking to sponsor your social media content.