Digital Fitness on the rise: Apple to launch Apple Fitness+

 

Apple recently announced a brand new fitness feature to its ever-expanding repertoire of products, Apple Fitness+. The new subscription service is designed to help Apple Watch owners keep fit through a series of guided workouts across multiple workout categories. 

We’re so happy to see digital fitness becoming more and more accessible to both fitness professionals and clients, especially when it’s uncertain when in-person workouts will return.

How does it work?

Apple Fitness+ will allow Apple Watch owners, for £10 per month or £80 per year, to subscribe to see their key workout metrics on whichever screen they’re using: iPhone, iPad, and Apple TV as they workout. But you’ll need to have a Series 3 Apple watch model or later to use it on these larger screened options.

The service enters into a growing arena of digital fitness apps, including Pelaton, Les Mills and Fitbit which allow competitive users to see how they compare to others who have completed similar workouts. 

But, this service is no match for one-to-one sessions with an online coach. Although impressive in its health tracking capabilities, these platforms aren’t yet able to tailor a fitness regime to an individual and their personal needs and lifestyle. 

Creator-focused platforms

If you don’t have an Apple watch, a creator-focused platform might be the better option. Here at SoSpoilt, we offer an all-in-one subscription platform where you can access thousands of fitness professionals in one place without the need for additional technology or equipment. 

From yoga and pilates to HIIT and strength training; users will find personalised one-to-one access to fitness creators ready to motivate and inspire users to hit their goals.

There’s no competing for the front of the class with creator-driven platforms either. Users on SoSpoilt instead receive personalised support from trainers through on-demand direct messaging for instant pointers and words of motivation! Bespoke features allow you to build connections with individual fitness professionals you love, allowing for a fully-customised fitness experience.

Equally, for the creators/trainers on creator platforms, managing their client-base and schedule is easily done in one place. SoSpoilt allows fitness creators to prepare and post pre-recorded content, review messages, comments, and feedback in their own time.

Trainers can schedule regular live classes for subscribers and make themselves available on-demand for live video calls. These can be slotted into their schedule at a per-minute rate they choose and can adjust for more in-depth sessions or different clients.

Professionals on the platform can conveniently charge for their time with clients, whether it’s 5 minutes they need, or 30 minutes. This pay-per-minute model allows for a more efficient and engaged relationship with their clients. 

Whether you’re a creator or a user on SoSpoilt, you can access meaningful content tailored to your personal preferences. Connect with the content and experience you’re looking for without additional annual fees or pricey technology. SoSpoilt has everything you need for a better you all on one platform, all in one place.